Even the most skilled developers and product designers can’t always know exactly what their users want. Software prototyping provides a functional proof-of-concept mock-up that identifies missing ...

Automotive software is becoming more expensive and central to a car’s identity. Infotainment, advanced driver-assistance systems (ADAS), traction control, and even powertrain management are all shaped ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. It's no secret that software design is difficult to get right from the first try, which is ...

Ryan Gray is Co-Founder and CEO of SGW Designworks, a product engineering and design firm featured in The Lean Startup. It’s very common for a prospective client to come to our product development ...